Practical Guide to Prompt Design for Text Generation Model Training

Practical guide to Prompt Design: a new discipline that plays a fundamental role in text generation models’ training. It’s a strategic approach that maximizes models’ performances and ensures coherence and reliability through the various generations. Generated texts’ quality is Key to stand out from the competition, and understanding and applying effectively prompt design’s principles is […]
Big Data in marketing – How much it is needed to understand consumers and to customise strategies

The use of Big Data in marketing is crucial for better understanding of consumers and customising marketing strategies. By segmenting consumers according to specific criteria, such as: large companies can create targeted offers for specific groups of consumers, adapting the message and the communication channel and maximising the impact. Capturing consumer attention: how Big Data […]
The five ethical challenges of Artificial Intelligence applied to technology

The development of Artificial Intelligence raises important ethical questions in many areas, such as: privacy, labour, automation, health, smart applications and services, politics and marketing. According to several scholars, the main ethical challenges posed by Artificial Intelligence concern: The main ethical challenges of Artificial Intelligence There are many ethical challenges of Artificial Intelligence, covering several […]
Forecasting the future of Artificial Intelligence applied to technology and Machine Learning

The future of Artificial Intelligence and Machine Learning has been the subject of predictions by seven tech experts. According to Nicholas Horbaczewski, CEO & Founder of the Drone Racing League, drones are a central element in the field of security and will make the world a much safer place by being able to inspect otherwise […]
Artificial Intelligence for Business: Strategies for Using Generative AI in Marketing

Generative AI is a form of Artificial Intelligence that can revolutionise the field of marketing. In this article, we will explore strategies for harnessing generative Artificial Intelligence in marketing, the benefits it offers in creating customised content, and how to use it to improve marketing strategy. We’ll find out how using Artificial Intelligence can help […]
Artificial Intelligence Applied Technology Professionals – 4 career paths for IT specialists

The Artificial Intelligence market is growing rapidly, and the demand for specialised professionals outstrips supply. According to Gartner, some 2.3 million jobs will be created in the Artificial Intelligence sector by the end of the year. This article explores 4 career paths for AI professionals and provides advice on how to prepare to enter this […]
Prompt Design: how to write prompts for Artificial Intelligence to generate artwork. Examples and templates

In the context of Prompt Design, writing prompts for AI to generate art is not as complicated as it sounds. You can use simple formulas to generate high-quality AI artwork. Tools such as Midjourney and DALL-E are capable of creating amazing images, but it is important to understand how generative Artificial Intelligence works when it […]
Prompt Design: what is the difference between Prompt Engineering and Fine-Tuning

In addition to Prompt Design, we also have Prompt Engineering and Fine-Tuning, two fundamental techniques for optimising AI output. While Prompt Engineering focuses on optimising user input for more meaningful results, Fine-Tuning allows customisation of AI models through the use of new data sets. In this article, we will explore the differences between these two […]
Prompt Design Framework: the art of asking the right question

With the advent of ChatGPT, the creation of a data strategy model based on the Prompt Design Framework became crucial to maximising the effectiveness of queries. In this article, we will explore how to exploit this technique to influence the behaviour of the language model and evaluate its effectiveness through experiments and quality metrics. How […]
The Art of Prompt Engineering – A Guide to User-Friendly Digital Interface Prompt Design

The creation of user-friendly prompts is a crucial component in Prompt Design for designing effective digital interfaces. These prompts help improve customer engagement, accessibility, trust and satisfaction. As technology advances and user standards rise, prompt engineering will become increasingly important in the business world for those companies seeking to grow in the digital age with […]